Successful entrepreneurs share many characteristics. The most notable is to continually improve themselves and their businesses. Although many engage in lifelong learning with courses and workshops, sometimes the simplest improvement can come from reading a book. Check out the bookshelves of some of the world’s most successful entrepreneurs and you’ll find books like these:
Rich Dad Poor Dad
by Robert Kiyosaki
You may have already read this book and are familiar with the paradigm shift from working hard for money to making your money work hard for you. If you haven’t had a chance to read this one yet, here are a few take aways:
- Your thoughts produce your financial reality
- To increase your financial reality, you need to increase your financial knowledge
- By increasing your financial knowledge, you increase your financial intelligence, which, in turn, helps you increase your financial status
Hackers & Painters
by Paul Graham
Amazon’s description of the book is perfect. In their words,
“Consider these facts: Everything around us is turning into computers. Your typewriter is gone, replaced by a computer. Your phone has turned into a computer. So has your camera. Soon your TV will. Your car was not only designed on computers, but has more processing power in it than a room-sized mainframe did in 1970. Letters, encyclopedias, newspapers, and even your local store are being replaced by the Internet.
Hackers & Painters: Big Ideas from the Computer Age, by Paul Graham, explains this world and the motivations of the people who occupy it. In clear, thoughtful prose that draws on illuminating historical examples, Graham takes readers on an unflinching exploration into what he calls "an intellectual Wild West."
The Tipping Point
by Malcolm Gladwell
In a well-documented series of case studies, Malcolm Gladwell reveals what caused the magic moment when an idea, product, or social behavior crosses over from being a simple seed into being a viral explosion of activity. My favorite case study is about Hush Puppies.
Guerrilla Marketing Breakthrough Strategies
by Jay Conrad Levinson and Terry Telford
Jay Conrad Levinson, the father of Guerrilla Marketing and Terry Telford, a joint venture specialist in the marketing arena, reveal how successful joint ventures are achieved. Guerrilla Marketing Breakthrough Strategies is a joint venture that started when Terry interviewed Jay for a podcast series. The two authors compiled their experiences and the book was born.
The book was designed to take any entrepreneur by the hand and show them how to complete joint ventures in any niche. Readers get email templates, phone scripts, action plans, case studies, a Guerrilla Marketing plan and a copy of the original interview that Terry and Jay did.
The Wealthy Barber
by David Chilton
The premise of David’s book is simple. Pay yourself first. Although it’s simple, it’s also profound. Many, many millionaires owe their position in life to David’s simple concept. Read it. Follow his advice and reap the rewards.
If you happen to be an entrepreneur who doesn’t give yourself time to read every day, I’d like to leave you with a quote to think about. I don’t remember where I heard this, but it rings true in all walks of life. If you don’t read, you’re no better off than someone who can’t read.